Dave

Dave

What inspired you to get into the Cannabis industry?

I saw this industry as the next big market shift and wanted to be a part of it.  Originally, by providing security services for the industry, but when I met Allie and Chris I realized immediately that I had to be a part of their vision for the industry.

Can you name a person who has had a tremendous impact on you as a leader? How do apply these values day-to-day?

  • 2 people actually.  1st.  My grandfather.  He was an amazing man who taught me the value of hard work and always doing things above and beyond what is expected.  He was a very quiet and gentle man, but when he spoke, it was worth listening to.  He was a simple and humble man, but was very successful as a farmer during a time when it was not easy to do that.
  • 2nd.  My Mother.  She is one of the strongest people I know.  She has had a lot of tragedy happen in her life, but she is always smiling and at 77, she is the biggest kid that I know.  She has a zest for life that I hope I can emulate every day.

What makes The Novel Tree special?

Allie and Chris’ unique vision for the industry and how Cannabis should be presented to the world.  The level of customer service and guest experience approach to the industry sets us apart.  Also, our team.  We have some of the most amazing people who work here and all have a passion for Cannabis that shows through in all that they do.

What is the biggest challenge you face today?

Keeping myself motivated and on track with my personal and professional goals. 
Staying active and creating an active/healthy lifestyle as I move into my “older” years.  lol

Where do you think/hope the industry will be in 3-5 years?

I hope that Cannabis will be rescheduled from the Federal and State level within this time frame.  This will open so many doors and opportunities that are hard to imagine even today.
I think that soon we will be able to look at opening “smoking” establishments where people can consume and enjoy Cannabis responsibly.

How do you encourage creative thinking within The Novel Tree?

I try to always be a positive and uplifting influence at work.  Doing my best to lift the team up as a group as well as individually.  When people are happy and feel supported  and appreciated, I think they are able to be their most creative self. 

By making sure to always set the example personally by being the best I can be personally.